Book Review: Courageous Marketing
This book provides an excellent birds-eye view of marketing. It’s great for marketers, for those thinking of going into marketing, and business owners doing their own marketing.
Book Review: What’s In It For Them?
If you want people to do something for you, much less buy from you, you have to make it clear what’s in it for them.
Book Review: The Psychology of a Website
For an excellent book on content marketing and SEO, you can’t do much better than this book on the Psychology of Marketing
The Art of SEO
If you don’t have time to read a 700-page book about SEO, here are the highlights.
Book Review: Five Golden Keys to Sharpen Your Website
Despite the title, and how short this book is, I had a lot more than five tips I took away from it that I felt the need to share.
The Power of Human Connection
This book is only tangentially about content marketing, but I still found a lot of overlap between relationship marketing and content marketing.
They Ask, You Answer
This book has some great marketing tips, but I wish it had just one chapter about researching and using keywords.
SEO Book Review: SEO 2023 by Adam Clarke
This is the last time I’m going to be reading an SEO book recommended by the internet.