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  • Meet the Founder
    • - Speaking Engagements
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    • - Fiction
  • Webinars
    • - Who Are You Blogging For?
    • - Blogging 101
    • - SEO Basics
    • - How to Research Keywords
    • - How to Create Content Google Loves
    • - The Secrets to Writing the Best Sales Pages
    • - What You Need to Know About AI Writing Tools
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    • - Optimize Your Google My Business Profile
    • - Backlinks
    • - Google Analytics
    • - Turn Your Content into a Client-Generating Machine
  • Blog
    • - Newsletter
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    • - Marketing Strategy Services
    • - Writing Services That Make Sales Easy
    • - Corporate Trainings
  • Portfolio
    • - Testimonials
  • Contact Us
AV Writing Services
  • Home
  • Meet the Founder
    • Speaking Engagements
    • Alison’s Previous Appearances
    • Fiction
  • Webinars
    • Who Are You Blogging For?
    • Blogging 101
    • SEO Basics
    • How to Research Keywords
    • How to Create Content Google Loves
    • The Secrets to Writing the Best Sales Pages
    • What You Need to Know About AI Writing Tools
    • Email Marketing Tips and Strategies
    • Optimize Your Google My Business Profile
    • Backlinks
    • Google Analytics
    • Turn Your Content into a Client-Generating Machine
  • Blog
    • Newsletter
  • Services
    • Marketing Strategy Services
    • Writing Services That Make Sales Easy
    • Corporate Trainings
  • Portfolio
    • Testimonials
  • Contact Us

Category: content strategy

online marketing pandemic

The Importance of Online Marketing During a Pandemic

Mar 17, 2020Alison Ver HalenBlog, Blogging, Content Marketing, content strategy, digital strategy, online marketing, SEOblogging for business, business, content marketing, content marketing strategy, content marketing tips, content strategist, content strategy, online marketer, online marketing, online marketing tips, online visibility, pandemic, small business

5 things you can do to keep your business going during a pandemic.

Blocks spelling out "blog" in front of a notepad and pen

Why Blogging Is Important for Your Business

Feb 25, 2020Alison Ver HalenBlog, Blogging, Content Marketing, content strategy, online marketing, SEOblog post, blog writer, blog writing, blogging, blogging for business, blogging for seo, blogging services, blogging strategy, blogging tips, SEO

If you aren’t blogging for your business, you’re missing out on opportunities to engage with and convert leads.

is blogging dead

Is Blogging Dead?

Feb 4, 2020Alison Ver HalenBlog, Blogging, Content Marketing, content strategy, digital strategy, online marketingblog writer, blog writing, blogging, blogging for business, blogging services, blogging strategy, blogging tips, content marketer, content marketing, content marketing strategist, content marketing strategy, content marketing tips, content strategist, content strategy, is blogging dead

Is it true that no one reads blogs anymore? If so, how can we get in front of our target audiences?

google january 2020 core update

Google January 2020 Core Update

Jan 28, 2020Alison Ver HalenBlog, Content Marketing, content strategy, Core Algorithm Update, digital strategy, online marketing, SEOblogging, blogging for business, blogging strategy, blogging tips, Google algorithm, Google algorithm update, Google algorithm updates, Google core algorithm update, google core update, Google January 2020 core update, Google rankings, SEO, seo content strategist, seo content strategy, seo strategist, seo strategy

Google just finished rolling out another core algorithm update. Here’s what that means for your website’s ability to show up in searches.

seo plan

This Is What it Takes to Be an SEO Content Strategist

Jan 21, 2020Alison Ver HalenBlog, Content Marketing, content strategy, digital strategy, online marketing, SEOcontent marketing, content marketing strategist, content marketing strategy, content strategist, content strategy, digital marketer, digital marketing, digital marketing strategy, digital strategist, digital strategy, online marketer, online marketing, online marketing tips, online visibility, SEO, seo content strategist, seo content strategy, seo strategy, writing services

Everything you need to be an effective SEO content strategist, plus what you need to know if you’re looking to hire one.

the future of blogging 2020

Here’s What Blogging Will Look Like in 2020

Jan 14, 2020Alison Ver HalenB2B, Blog, Blogging, Content Marketing, content strategy, digital strategy, online marketing, SEOblog writer, blogging, blogging for business, blogging services, blogging strategy, blogging tips, content marketer, content marketing, content marketing strategy, content marketing tips, content strategist, content strategy, SEO, seo strategist, seo strategy, the future of blogging

8 ways you can create a killer blogging strategy in 2020.

search engine optimization

What Is SEO and How Can It Build Your Business?

Dec 30, 2019Alison Ver HalenBlog, Blogging, Content Marketing, content strategy, digital strategy, online marketing, SEOblogging, blogging for business, blogging strategy, blogging tips, content marketer, content marketing, content marketing strategy, content marketing tips, content strategist, content strategy, SEO, SEO services, seo strategist, seo strategy, what is seo, writing services

What is SEO, why do you need it, and how can you take advantage of it to attract new clients and grow your business?

seo and content trends

5 SEO and Content Trends to Focus on in 2020

Dec 3, 2019Alison Ver HalenBlog, content strategy, online marketing, SEOcontent marketer, content marketing, content marketing strategist, content marketing strategy, content strategist, content strategy, content trends, SEO, seo and content trends, SEO services, seo strategist, seo strategy, seo trends, writing services

From keywords to images, these are the SEO and content trends you need to focus on to get the highest ROI in 2020.

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